How Do I Make Time for Business Development

How Do I Make Time for Business Development

Whether you are a business owner, or responsible for bringing in new business, finding the time to fit business development into your week can be difficult. Often we find when things aren’t a standard practice, they are the action items that fall off the list, and sit...
How Do I Outsource Offshore?

How Do I Outsource Offshore?

The world is certainly a smaller place now with access to platforms online that offer global reach to marketplaces full of skilled and cheaper labour. Perhaps you have heard about ‘virtual assistants’, offshore graphic designers, offshore web developers, and many...
Defining Your Market

Defining Your Market

One of the first rules in marketing is understanding who you are talking to, and tailoring your brand message to that person. If this isn’t done initially then the communicating of your brand can be off message, off target and will not yield the results you are after....
Do I Need to Update my Website?

Do I Need to Update my Website?

In today’s business world, a website that represents your company is paramount to having continuity between the offline and online worlds that we all exist between. You may have had comment that it’s time to update your website, but how do you differentiate that...
How Do I Know if My Marketing is Working?

How Do I Know if My Marketing is Working?

There’s the old saying, I know 50% of my marketing is working, but I don’t know which 50%. No doubt about it, you need to market your business! However so many business owners remain uncertain as to where to direct their marketing budget, and more so how to track if...
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