Blog Archives - Jam Advertising

Tips on Marketing During the Quarantine Lockdown

by Marissa Marschke | Mar 31, 2020 | Blog, Marketing

By now, the whole world is aware of the coronavirus and a lot are getting anxious from hearing the news of the virus spreading and cities getting locked down. If you’re an office worker, you are probably working from our home now because of the quarantine but...

What’s In Your Marketing Mix?

by Marissa Marschke | Oct 3, 2019 | Blog, Marketing

Over days, weeks, months and years, your marketing can become quite the beast, full of a mix of mediums, initiatives, set and forgets and those parts you’re afraid to get rid of but not really sure what they are doing for you. If you are feeling this way, sometimes a...

How Do You Feel About Social Media?

by Marissa Marschke | Oct 30, 2018 | Blog, Branding, Marketing, Social Media

Without a doubt social media has taken us all by surprise and the degree in which we all engage in it, in its various forms is astounding and something previous generations could never have predicted. Most of us have a love/hate relationship with social media. We love...

How Do I Make Time for Business Development

by Marissa Marschke | Mar 8, 2018 | Blog

Whether you are a business owner, or responsible for bringing in new business, finding the time to fit business development into your week can be difficult. Often we find when things aren’t a standard practice, they are the action items that fall off the list, and sit...

How Do I Outsource Offshore?

by Marissa Marschke | Jan 30, 2018 | Blog

The world is certainly a smaller place now with access to platforms online that offer global reach to marketplaces full of skilled and cheaper labour. Perhaps you have heard about ‘virtual assistants’, offshore graphic designers, offshore web developers, and many...

Defining Your Market

by Marissa Marschke | Jan 23, 2018 | Blog, Marketing

One of the first rules in marketing is understanding who you are talking to, and tailoring your brand message to that person. If this isn’t done initially then the communicating of your brand can be off message, off target and will not yield the results you are after....