What’s In Your Marketing Mix?

What’s In Your Marketing Mix?

Over days, weeks, months and years, your marketing can become quite the beast, full of a mix of mediums, initiatives, set and forgets and those parts you’re afraid to get rid of but not really sure what they are doing for you. If you are feeling this way, sometimes a...
How Do I Make Time for Business Development

How Do I Make Time for Business Development

Whether you are a business owner, or responsible for bringing in new business, finding the time to fit business development into your week can be difficult. Often we find when things aren’t a standard practice, they are the action items that fall off the list, and sit...
How Do I Know if My Marketing is Working?

How Do I Know if My Marketing is Working?

There’s the old saying, I know 50% of my marketing is working, but I don’t know which 50%. No doubt about it, you need to market your business! However so many business owners remain uncertain as to where to direct their marketing budget, and more so how to track if...
What’s Your Customer Journey?

What’s Your Customer Journey?

In an ever-changing landscape of consumer drivers of demands it is important that businesses don’t overlook the end to end consumer process. Businesses work exceptionally hard to market to their customers through an absolute myriad of different channels. These may...